climbing mountains

Climbing Mountains & Taking Leaps of Faith

climbing mountainsHave you enjoyed the vistas of a breathtaking spiritual mountaintop? And after some time there, felt inspired to do something equivalent to diving off a cliff?

In faith, you leaped. You expected to sprout wings, but they didn’t extend… At least not enough to keep you from flailing about, struggling, crying and landing in an excruciating heap.

As you lie splattered on the earth, crushed and battered, you question what you heard and the choices you made. Maybe you even got frustrated, confused about, or downright mad at God.

Why in the WORLD would He tell you to do that? Maybe He didn’t and you were drinking some weird Koolaide.

Eventually, you make your peace with Him and with yourself. You nurse your wounds for a spell and life starts to reboot. You can breathe again and your soul starts to heal. It’s not painful anymore when you move.

You even see some reason for it all, perhaps some method in the madness. You even see it has all worked together for your good.

At this point the Spirit whispers, “I have another mountain for you to climb.”

Wide-eyed you reply, “Are you bonkers? I’ll sit here where it’s safe and warm, thank you very much.”

“It’s time to relight your fire,” that still, small voice whispers.

“Who needs fire? I’ll just stay here lukewarm and safe,” you insist.

But the longer you stay in this comfortable place, the more you know that you were never meant to play it safe on the ground. You were meant to climb, reach breathtaking vistas, and yes, most likely free fall and soar.

“Sigh… Here we go again. Which mountain, Lord?”

“Patience, child. Let’s prep for the trip…”

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

timer plugin

Timer Plugin Gets People To Buy From You NOW!

How many times have you had someone looking at your products or services, but then they decided to “think about it” and never managed to come back around to a purchase?

Frustrating – isn’t it?

Imagine if you could get people to stop procrastinating and be excited to buy from you NOW!

We all know that scarcity creates a sense of urgency that gets people  to buy faster – right?

Think about it…

How many times have you bought a product on Amazon sooner than you planned because they told you you could get it delivered in 2 days with free shipping if you ordered within the next 5 hours?

How would you like to create this sense of urgency on your own site, with your own products and services?

Doing that just got SOOOO simple.

Introducing a New WordPress Timer Plugin

My friends at NAMS have created this really cool WordPress plugin called Simple Conversion Commander that will let you add all kinds of nifty timers to your web site… simply and easily. You can even place the timers on non-WordPress sites.

What this plugin does that others don’t is it lets you have control over what happens when the timer runs out.

You can automatically send the person wherever  you want them to go — to an offer with the normal price, to a downsell, or to some other page.


  • book launches,
  • product launches,
  • early bird specials,
  • fire sales,
  • daily deals,
  • the possibilities are endless!

No more staying up til midnight to change web pages. No more forgetting to change early bird prices and people signing up after the deadline and getting the early bird price.

Also, these aren’t just fixed date timers. You can create really personal timers that keep track of when each individual visitor hits a page. It starts a countdown for that individual person!

What’s more, these timers REMEMBER that your prospect is out of time. So it’s a very REAL sense of urgency… not some made-up, ineffective deadline that trains people to ignore your deadlines in the future.

Another thing I like about this is it takes the personal element out of it. It’s a software timer. When the time runs out, it’s out. People are less likely to beg you for exceptions to your deadlines. The software isn’t going to let them buy if they don’t act within your deadline. It gives a professionalism to your site and your business that people respect.

I just bought my copy of Simple Conversion Commander.
Why not get yours?
It’s available through midnight August 28, 2016.
Check it out here!

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

woman watching sunset

Being Offended Is An Inside Job

Let’s talk about something that might offend people… the topic of being offended, discriminated against, criticized, etc. When you live in a free country, Christians aren’t getting their heads chopped off. Women aren’t being stoned. Gays aren’t being slaughtered (unless we’re talking ISIS attacks). If it does happen, it’s a crime and there are punishments. That’s REAL discrimination.

If someone takes away your life, liberty or property because you fall into a group (other than a criminal who deserves rights to be curtailed) then yes, you are discriminated against. In this post, I’m not talking about crimes. I’m talking about, for instance, someone said something mean to you, called you a name, or disagreed with your opinion or doesn’t want to do business with you because your hair is blue.

In a free country, if I want my right to think, believe, speak and feel what I want, then I have to allow you to think, believe, speak and feel what you want.

Thoughts, feelings, words and beliefs aren’t crimes. Actions that take away life, liberty or property are crimes.

Being offended is NOT the same as being discriminated against. Being offended is an inside job. It’s something you get to decide. The Amish weren’t offended when the guy came in and slaughtered their school children. They embraced his mother as if she were a victim too. That’s how much being offended is an inside job.

Most of us aren’t that forgiving. We all get offended. Being criticized for some aspect of your life, behavior, body, actions or beliefs is NOT a crime. It’s something we have to learn to work through on our own.

“Everything can be taken from a man but one thing: the last of the human freedoms—to choose one’s attitude in any given set of circumstances, to choose one’s own way.” ― Viktor E. Frankl, Man’s Search for Meaning

What It’s Like Being a Minority

I spent 9 years in private fundamental Baptist schools. Yep, my brother and I were the only two “Mormons” in that school. I certainly never felt discriminated against. No one beat me up. I was first string on the basketball team, got to be in plays, was junior high valedictorian.

They may have promoted their points of doctrine that were different than mine. They had every right to do that, just as much as I had a right to believe what I wanted to believe.

I suppose I could have been offended, but I was not. Instead, I saw it for what it was – a bunch of people who believed differently than me on some points of doctrine. It’s a big world with lots of viewpoints. In fact, being among them helped me learn to love, respect and find common ground with people of all faiths.

Dealing with Bigotry

When I started a site for Christian women, I got some really nasty emails calling me a cult member and insisting I had no right to run a Christian web site. Yes, I took offense. My feelings were hurt. How dare someone accuse me of not loving my Savior? Were their comments some heinous crime? No, they had a right to say what they wanted to say, and I had a right to delete their emails without reading them.

Rather than cry “discrimination” I decided to make that site so Christ-centered no one would EVER accuse me of not being a Christian. What happened? I did that and the attacks stopped. Mysteriously, just stopped. Hmmm… Amazing what the power of Christ can do.

Dealing with Criticism

Being offended, for me, is a choice. I can choose to get my feelings hurt. Or I can look at the situation and ask, “What needs to be done here?” I started the first article directory and ran it for 14 years. During that time, I received lots of nasty emails, was cussed out by people griping about how the site was constructed or that they encountered a bug in the programming. I was even accused of single-handedly ruining the freelance writing industry.

I learned to look at each accusation or criticism and ask if it held merit. If it did, I used the feedback to improve the site or create a cool new service. If it didn’t, I wrote it off to their opinion and let it go.

Everyone Discriminates

Every day you and I are being “discriminated” for or against. You hire that consultant because she has a Pitbull like you do. You go to one hair dresser because she’s easy to talk to and avoid another because she bores you to tears.

I’m sure I’ve had people who didn’t want to work with me because of my religion, political views, the fact I got divorced in a family-focused religion, or that my southern accent grates on their nerves. Who cares? So what? I choose not to be offended – at least not for more than a couple minutes. 🙂

They aren’t my customers. They’re someone else’s. I go find the people who like me and what I have to say. To think I have to please everyone is rooted in insecurity and scarcity. There are plenty of people out there. Go find the ones who want to hire, be around, and love you. Let the rest roll on by.

That’s the beauty of a free country (and entrepreneurship). Let’s keep it that way!

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

capture video viewers

Capture Video Viewers and Remarket Them

If you’ve ever lucked up and created a viral video, you may have wished there was some way to capture video viewers and reach them again with something else you have. This is possible with Facebook video views if you have posted the video to your Facebook business page.

In this video, I show you how to increase your Fan Page Likes and create a Custom Audience from video views. Once you have the custom audience, you can easily boost posts to them or create ads directly to that audience.

Successful online business is all about remarketing to people who have shown an interest in what you have to offer. This is a great way to do it.

If you’d like to explore ways to make Facebook work for your business, be sure to schedule your FREE 20-minute Facebook Ad Strategy Session with me.

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

Facebook Ad Strategy: How to Target Other People’s Followers

If you’re the author of a self-help program, perhaps you’d love to reach people who follow Oprah. Or maybe you invented a football video game and you want to reach people who love Madden NFL. Both of these are possible with Facebook advertising.

Bear in mind that you can target other people’s followers IF Facebook chooses to make that person an option in the interests. People you can target are not always available just because they have a lot of followers. There doesn’t seem to be a rhyme or reason about which people Facebook allows you to target. But it’s definitely worth a try to look and see if the person is an option in the “interests” section when setting up your ad.

Targeting Oprah will give you about 800,000 matching individuals whereas Madden NFL will give you 17.8 million matching individuals. While the Oprah crowd is a good size, the Madden one is probably too large to effectively market. I’d recommend narrowing it down by age or by game system like WII or Playstation depending upon the system for which your game is designed.

For example, if your football video game is for Playstation 4, then make sure you target individuals who showed an interest in Madden NFL AND Playstation 4. That will give you a potential reach of 1.6 million individuals. See how much more targeted that is than 17.8 million? That’s a much more manageable number to market to as well.

target someone else's audience on facebookWhen you’re targeting someone else’s audience, it’s a good idea to introduce yourself to them first. If you’re a self-help guru, you might run a series of informational 1-2 minute videos that put you in front of Oprah’s followers.

  • Video is a cost effective way to reach an audience,
  • introduce yourself to them and
  • gather a custom audience from all the people who watched the video.

Then you can remarket to the people who watched your videos and offer them some kind of freemium (free opt-in gift) to get them on your email list.

In the case of the video game, you might run video trailers of the game to the Madden NFL Playstation 4 audience. Again, you’ll be able to gather a custom audience for these people and perhaps offer a coupon code to purchase the game

Be aware that Facebook is gradually rolling out the ability to retarget video viewers (aka create custom audiences based on Facebook engagement). Some of my clients have the ability inside their accounts and others do not. When I contacted Facebook they said it was a gradual roll-out and there’s no way to request it for individual accounts. Hopefully, it will be available for everyone soon.

Need help with your Facebook advertising? Let’s talk — get a free 20-minute strategy session.

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

Let Go and Let God

As you know I’m a goal oriented person. For most of my life I’ve gotten clear on what I wanted and went for it like a heat seeking missile. There was one thing I wanted more than anything. I got super clear on its characteristics and repeatedly stepped out of my comfort zone to find it.

I kept receiving what I was going for only to discover that what I got didn’t make me happy. I kept tweaking and adjusting my wish list thinking I just needed to get clearer. Finally, something came that I thought was what I really wanted, it fit so much of my criteria. But it ended up being a devastating mistake.

Let Go

At that point, I gave up and said “Lord, I obviously don’t know what’s good for me. You send me what’s best for me.”

What came was so much of what I wanted but infinitely more. There were so many things I would have never thought to ask for or to list. I call what came “the gift that keeps on giving” because every day I seem to unwrap a new pleasant surprise. Some new aspect of this gift I never knew was there. Every day I thank God for this beautiful gift.

It’s made me look at goal setting completely differently. It’s more like, “this is what I’m thinking I’d like, but You decide. I trust You to send me what’s best for me.”

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

Predicting Isn't Creating

Predicting Isn’t Creating

Point of Clarification to the World:

Just because someone sees the signs and can use their common sense to predict something bad is going to happen does not mean that person WANTS it to happen or that s/he is contributing to it happening. It also doesn’t mean the person is operating out of fear. He or she is probably just looking at facts and projecting them forward.

Predicting Isn’t Creating

Predicting Isn't CreatingI believe in the “law of attraction” as much as anyone, but this idea that you can stick your head in the sand, not see (or say) what’s happening, and sing Kumbaya isn’t a solution.

To assume that someone predicting a bad thing is the same as creating it is like saying the weather forecaster created the storm.

Or here’s another practical analogy. If you want to go to a new destination you really need to take a good hard look at where you are right now.

Pretending you're in Kentucky when you're really in Miami won't help you get to Disney World.Pretending you’re in Kentucky when you’re really in Miami won’t help you get to Disney World.

This goes for all areas of our lives.

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

What God Might Say to Conservative Americans

I’ve been thinking about our current political choices from the perspective that God might actually be hearing our prayers and trying to help us. If this is the case, what might God say to conservative Americans? Here’s one possibility.

Possible Conversation with God

Conservative Americans: “God, please send us someone who can fix our country.”
God: “Wonderful, thank you for asking for My help. Here’s a strict constitutionalist, a man of principles, a doctor and Congressman who has lived a moral life. He can help you restore your country to the principles of the Founders.”
Conservative Americans: “No, he doesn’t have enough charisma. He’s boring and besides he doesn’t want to police the world. We want someone tougher.”
God: “Okay, how about this Mormon guy. He has principles – at least in his personal life. Granted, he doesn’t understand or abide by constitutional principles, but he’s never had an affair or done anything blatantly immoral. How about him?”
Conservative Americans: “No, he is one of those cult people. Besides, he’s really part of the system that created all this mess anyway.”
God: “Okay, so morality and adherence to Constitutional principles do not matter to you. You want an outsider with charisma who is tough. How about this tough, succeed-at-all-costs entrepreneur. He’s not the most moral person and he doesn’t really get Constitutional principles on the level of the first man I sent you, but you’ve made it clear you don’t care about that.
His ego is so big that if he says he’ll make America great again, his ego won’t let him fail. He’ll also be tough on your enemies. Give him a try… he can stop the bleeding. Then I really hope you’ll be open to someone with more principles and more understanding of the Constitution to take it from there.”
Conservative Americans: “No, he is too tough, too mean, too unprincipled — an openly unrepentant sinner. He’s a racist, sexist and xenophobe. We don’t want him.”
God: “Hmmmm… Not really sure why you asked for My help folks.You do recall I ate with publicans and sinners – right?”

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

God Doesn’t Need Perfect People To Save a Nation

I’ve been thinking a lot this afternoon about Nebuchadnezzar. He was a Babylonian king whose “main achievement of his reign was the rebuilding of Babylon, on a scale and with a magnificence never before envisaged.” (
He had prophetic dreams about his kingdom and other future kingdoms. His dreams were interpreted by Daniel. Nebuchadnezzar was a proud man but he favored Daniel and his Israelite friends. Eventually he was severely humbled for his pride and later repented and admitted that The God of the Israelites was the true and living God.
His successor would eventually facilitate and support Nehemiah’s project of rebuilding Jerusalem’s wall.
God doesn’t need perfect people to transform nations.

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.

lesser of two evils

Lesser of Two Evils – Really?

I’m really getting tired of people calling our voting selection a “lesser of two evils” choice without doing any other research than listening to the media sling labels. How judgmental are we as a populace that we will embrace and celebrate every form of depravity yet be so self-righteous as to call a man whose desire is to preserve, protect and prosper America an “evil person” because he’s made some less-than-moral choices in the past. Oh, and he has been known to pop-off-at-the mouth. Gasp!
I’ve made immoral choices in the past. I’ve said lots of things I wish I could take back! Does that make me “evil” and unfit to have my skills and abilities used for the betterment of my country? What if God raised up this imperfect man for such a time as this and we’re too busy judging the package our life raft is wrapped in that we’d rather drown.
I can get behind an imperfect sinner whose heart is in the right place… who wants to make America safe and great again. Much better to have this imperfect, yet, driven-to-succeed, never-say-die entrepreneur. Someone with that proven level of determination just might have a chance of figuring this mess out.
He has a much better chance than these self-serving politicians who want to degrade and destroy our republic… who build up, make excuses for, and weaponize our enemies and carelessly make our confidential secrets open for any hacker to take.
Yes, give me the imperfect, brash, proud-to-be-an-American entrepreneur who’ll have the back of the working men and women. Give me the man who has PROVED that he produces, builds, and creates jobs. Give me a man who raised his children to WORK and HAVE VALUES. Who gave his sons AND daughters equal opportunities.
Get rid of the people who have wreaked havoc on our economy, skyrocketed unemployment and then cover it up with their skewed statistics. Yes, they stop counting people who have given up on finding jobs because the economy is so bad. They’re not included in the unemployment rate anymore. How convenient!
I say we get off our self-righteous, politically correct high horses and take a good long look in the mirror at our own mistakes and follies and imperfections.
And if you think you haven’t made any “serious mistakes,” you must have been raised by saints and taught correct principles and always heeded them. You are rare. Good for you, count your blessings and realize not everyone was so fortunate. The rest of America is doing the best they can with what they’ve been given.
Trump may not restore or correct every damaged constitutional thread. He may not fix every last malady. One man can’t be expected to fix what has been destroyed bit-by-bit over decades.
We need to stop judging and get behind a man who at least WANTS to turn this ship around and steer it in a better direction. Hopefully, he’ll be followed by more leaders who will take it the rest of the way over the coming decades.


This post is intended to get people’s attention, make them think, make them self-examine and make them ASK GOD if Trump has evil intentions. Because only God can reveal that to you. But don’t judge him because his personality is different than yours or his past behavior is flawed. Instead, get an answer for yourself if his intentions are EVIL or for America’s highest good. If your answer is he’s evil, by all means follow your conscience. But please DO ASK.
And if praying isn’t your thing, consider this… I find it hard to believe a driven entrepreneur who prides himself on doing what he says he’s going to do and does it repeatedly would say he’s going to make America great again and INTENTIONALLY set out to destroy it. It simply doesn’t add up. Sometimes ego is a good thing. 🙂

About Marnie Pehrson

Marnie Pehrson is a best-selling author and marketing and social media consultant specializing in digital content creation and Facebook Ad Management. Get a FREE 20-minute strategy session with Marnie here.